12/8/23 12/8/23

The Most Important Person In The Room

As technology advanced, so did marketing and advertising, leading to changes in these meetings and among the creatives. Developers, engineers, UI designers, graphic designers, illustrators, photographers, and more began working together, introducing a new concept—the content strategist.

When I was in advertising, the pivotal figure in the room was always the creative. Being the diverse invitee, I often sat through these meetings, witnessing corporate marketing officers walk in and greet the strategists from the marketing agency—let's be nice and not refer to them as gestapos.

Once the meeting began, we'd breeze through the agenda items, almost akin to an episode of Mad Men. However, frequently, the creative was absent from the room. It was only after the meeting concluded that another session would convene, calling in the creative team.

I mention this to highlight my acute observation of these situations that troubled me in the advertising industry when I was designing AI. The way corporations and their strategists used and undervalued their creatives bothered me deeply.

With this insight, I developed a tool to aid creatives like myself, who learned to develop the strategic aspect of our minds after dealing with dubious record executives. This tool empowers creatives to conceptualize, research, produce, and market our creations independently, eliminating the need for these middlemen who contribute nothing! Go and learn how to create!

Thank me later! Thank me now! You can get your strategies direct from Ai! 🤖

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12/1/23 12/1/23

Supporting Queer Artists

I believe that now, more than ever, it's crucial for artists of all kinds to deliberately and with the utmost integrity and excellence create works that authentically capture their unique stories and perspectives of the world. This is especially imperative for LGBTQ+ artists. By 'art,' I refer to technical artistry that goes beyond basic content creation. This call to action isn't to suggest that these works don't already exist—because we know they do—but rather a push to bring them to the forefront.

My rationale is rooted in the dynamic interplay between queer theory and queer art, a continuous dialogue that not only shapes and redefines both fields but also provides perspectives across scientific theories, concepts, and fields.

Queer theorists and queer artists engage in a reciprocal exchange that challenges norms, expands understanding, and fosters innovation for society at large. This relationship isn't confined to academia; it profoundly impacts society by promoting inclusivity, combating discrimination, and advocating for equality. As queer theory and queer art evolve, their reciprocal relationship will undoubtedly lead to further groundbreaking discoveries and social change.

In essence, queer theorists, queer artists, and their artistic expressions advocate for justice, not just for themselves but for everyone, regardless of gender and sexuality. Even those who adhere strictly to binary beliefs are affected and gain a deeper understanding through the challenges to these norms.

Yes, that's a perceptive observation. Queer theorists, queer artists, and their expressions play a pivotal role in promoting justice and inclusivity for all individuals, irrespective of their gender and sexuality. Their work challenges the rigid binary concepts of gender and sexuality that have historically marginalized LGBTQ+ communities. By showcasing the diversity of gender expressions and experiences, queer art and theory expand our understanding of humanity. This broader comprehension fosters empathy and compassion, leading to a more just and equitable society for all.

Examples of Queer Art and Theory Advancing Justice for All:

Yoko Ono's performance art piece "Cut Piece" (1965): Ono invited audience members to cut off pieces of her clothing, symbolizing the fragmentation and objectification of women in society. This challenged gender norms and promoted body positivity.

Keith Haring's graffiti art: Haring's vibrant murals often featured LGBTQ+ themes, including AIDS awareness and the fight for equality. His art raised awareness of LGBTQ+ issues and advocated for social justice.

The film "Paris is Burning" (1990): This documentary captured the New York City ball scene, where LGBTQ+ people of color challenged gender norms and celebrated their identities. It shed light on marginalized communities, emphasizing the importance of self-expression and community.

The impact of queer art and theory on society is profound and extensive. By challenging traditional notions of gender and sexuality, these creative expressions promote inclusivity, combat discrimination, and advocate for equality. They urge us to question the binary thinking that has divided us for far too long and embrace the diverse spectrum of human experiences.

In conclusion, queer theorists, queer artists, and their artistic expressions serve as catalysts for social justice and equality. Their work dismantles harmful stereotypes, fosters empathy and understanding, and lays the foundation for a more inclusive and equitable future for all. Through their creative endeavors, they are—and will continue to—make the world a better place for everyone.

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